e64 Blog

• Instant implementation & Immediate Results – once campaign is set up, a relatively instant impact can be seen usually taking just a few hrs until the advertisements appear on the search results. Adjustments can also be made instantly • Highly targeted visitors • Increase in site traffic • Increases the websites exposure • PPC… Read the rest of this entry »

As predicted amongst the ‘development’ industry, Google announced Google TV last week. Obviously, search will feature heavily in this service – particularly in the form of the Quick Search Box. What will happen if this takes off? It’s time to start optimising your web content for the big screen – similarly to Google making it… Read the rest of this entry »

At the beginning of the year Google released an encrypted version of Gmail for all their users, now they have announced that they will soon be releasing a encrypted search results. What does this really mean and how will it affect you? Most likely you’ll not see a difference with any of the encrypted services… Read the rest of this entry »

Google’s ‘MayDay’ Algorithm Update Another ranking Algorithm update has been introduced by Google this month – named ‘MayDay’ – and many website owners/managers have noticed a huge decrease in traffic from Google – particularly for ‘long tailed keywords’ (e.g. phrases that are three or more keywords long). So how does this affect your website? Some… Read the rest of this entry »